Legal

Cookie Policy

What cookies and tracking technologies we use on this site, and how you can control them.

1. What are cookies

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, work more efficiently, and to provide information to the site owner. Similar technologies (such as pixels and local storage) serve related purposes and are covered by this policy alongside cookies.

2. How we use cookies

We use three categories of cookies:

Strictly necessary — required for the Site to function (for example, remembering your language selection). These cannot be switched off.
Analytics / performance — help us understand how visitors use the Site (via Google Analytics), so we can improve it. These are only set with your consent where required by law.
Marketing / advertising — used to measure the effectiveness of our advertising and, where enabled, to show more relevant ads on other platforms (via Meta Pixel and the LinkedIn Insight Tag). These are only set with your consent where required by law.

Provider	Purpose	Category	Typical duration
Google Analytics (GA4)	Measures site usage and traffic sources so we can understand and improve the Site.	Analytics	Up to 14 months
Meta Pixel	Measures the effectiveness of campaigns run on Facebook/Instagram and enables relevant remarketing.	Marketing	Up to 90 days
LinkedIn Insight Tag	Measures the effectiveness of campaigns run on LinkedIn and enables relevant remarketing for a B2B audience.	Marketing	Up to 6 months
Brova (first-party)	Remembers your language preference and basic site functionality.	Strictly necessary	Session / 12 months

Some of these tools are activated progressively as we roll them out; this table reflects the tools in active or planned use on the Site.

4. Managing your cookie preferences

You can control or delete cookies through your browser settings at any time — most browsers let you refuse cookies, delete existing cookies, or be notified when a cookie is set. Refusing non-essential cookies will not prevent you from using the Site, though some personalisation may be affected.

You can also opt out of specific providers directly:

Google Analytics: Google Analytics Opt-out Browser Add-on
Meta (Facebook/Instagram) ads: Meta ad preferences
LinkedIn ads: LinkedIn opt-out
General advertising choices: Your Online Choices (EU) or the DAA WebChoices tool (US)

5. Changes to this policy

We may update this Cookie Policy as the tools we use change. We will update the "Last updated" date at the top of this page when we do.

6. Contact us

Questions about our use of cookies? Contact us at info@brova.digital.